Nigerian fintech start-up launches PennyTree – a primary of its type monetary service product in Africa to make monetary self-discipline seamless and enjoyable. PennyTree’s utility comes with a first-of-its-kind product in Africa known as – Penn Guidelines.

Penn Guidelines permits customers to combine financial savings habits with their way of life, thereby, demonstrating that way of life and finance usually are not mutually unique.

With Penn Guidelines, customers are capable of save as they earn, save as they spend, save as they dwell, and save as they work together within the digital village with out second-guessing.

Although now largely digitalised, financial savings as a product is predominantly monotonous with so many obligations concerned in sustaining a financial savings tradition.

Nevertheless, for PennyTree, the subsequent degree is gamifying the already democratising conventional means of doing issues – and that’s why PennyTree is embedding financial savings into way of life with this trailblazing innovation.

The gamified digital way of life platform brings ease to every part finance by constructing an ecosystem that integrates monetary well-being with the approach to life of its customers.

The thought to construct a gamified digital monetary way of life product was born out of the zeal shared by two pals (Ayo Ogunlowo and Adeleke Awotayo Ayeni) to not simply democratise however gamify the best way folks save by making it part of their way of life.

“We’re at the moment at a degree the place financial savings and wealth constructing are characterised by setting debit reminders and locking funds away in digital vaults,” PennyTree’s Co-founder and President, Ayo Ogunlowo, stated in an announcement launched to the press.

“We’re making this extra enjoyable and pleasant by constructing an affinitive ecosystem; making a clan of financially savvy prospects who would automate wealth as they dwell their lives.”

Whereas the appliance is now out there on the iOS/Playstore for obtain, PennyTree launches in a managed format.

That is to make sure that early adopters expertise the gamified digital way of life platform in its early stage (Minimal Viable Product), giving suggestions whereas constantly enhancing.

“That is in a bid to make sure we perceive our prospects, implement suggestions, roll out new options and scale our structure to accommodate a much bigger buyer base,” Ayo defined.

On the safety of funds and cyberattacks, Ayo revealed that PennyTree is in partnership with dependable and trusted platforms comparable to Flutterwave, Verifyme and Africa’s Speaking to leverage their expertise.

“We’ve got partnered with PCIDSS degree 1 compliant fee processor for safety of funds and all our enterprise companions are regulated of their respective industries. We even have a strategic partnership which avails us a Microfinance Financial institution licence as a financial savings and collections firm.”

PennyTree enters the Nigerian market with present rivals comparable to PiggyVest, however with a first-of-its-kind product in Africa known as Penn Guidelines.

The model’s distinctive promoting proposition of a novel consumer expertise by means of gamification, wealth-building ways by means of monetary self-discipline with good rates of interest for compliant customers to develop their cash, guarantees to position it in a recent league of its personal very quickly.

Obtain PennyTree on iOS/Play Retailer or go to

By admin